The emergence of certain loans as marketable assets began in response to the Banking and "S & L Crisis" of the 1980's. At that time, First Financial Network Founder and CEO Bliss Morris helped establish one of the first Asset Marketing divisions in the nation for FDIC. These actions laid the groundwork for the asset disposition process.
Having built an effective approach to loan valuation and sales, as well as strong ties in the secondary market, Morris established First Financial Network in 1989. Soon after its founding, First Financial Network was awarded contracts to act as a financial advisor to the Resolution Trust Corporation and successfully sold performing and non-performing loans in several national sales events.
Since then, the company has provided the financial community with turnkey solutions to loan disposition with the goal of helping our clients obtain maximum value for their portfolios. Transactions are streamlined by utilizing First Financial Network’s Loan Sale Network™ to smoothly accomplish project objectives.
In order to continually enhance our services and tap diverse markets, First Financial Network has made a strategic commitment to technology from developing proprietary software so our clients can retrieve critical data from incompatible loan systems to providing web-based solutions to expand our access to global secondary markets.
Our clients now include many of the largest and most respected financial institutions in the United States, Europe, Latin America and Canada and our market reach extends around the world. As a pioneer in strategic portfolio loan disposition, First Financial Network has been instrumental in setting industry standards both domestically and abroad.